A truism for pro sports as well as ad agencies who work on pro sports. And it is one of the main themes we explored (and truly came to understand) when we began developing concepts for Nike’s Spring 2011 Campaign for the Australian Open. This first Grand Slam event of the year began last week, [...]
Account Executive Jon Fruman (AKA Jean Shuman, AKA Single White Frumale, AKA A Boy Named Fru) faces off with a bottle of Jean Paul Gaultier Le Male. Who do you think wore it best?
Are you tired of not sitting at a desk for eight, maybe seven hours a day? Does your life lack a substantial amount of general office camaraderie and semi-awkward coworkerly anecdotes? If you answered yes to either of these questions, you’ve come to the right blog post. That’s right, it’s Jobathon! At this point you’re [...]
We are eaters here at 160over90. We may fill our days with thoughts of creativity, consideration, and dedication to our clients and our work, but simultaneously we are thinking with and about our stomachs. Often, our Boomerang Table is adorned with treats including gourmet sandwich spreads, individually wrapped icing-frosted sugar cookies or a colossal chocolate [...]
Its no secret that a small agency contingent has watched MTV’s Jersey Shore with morbid fascination since the beginning. Our fixation has manifested itself beyond water cooler conversation: blog posts have been written, names have been entered in the Jersey Shore name generator, a Situation talking bobble head is bobbling (and rambling) away on my desk [...]
Over the holidays, some of the Gorgeous Ladies of 160over90 came by to have a look at my electric train set. It was strictly look-with-your-eyes-not-your-hands territory for these gals, but I did patiently answer their somewhat tedious questions about my meticulous recreation of pre-60s Reading Line rail stock. If you’d like to schedule a look [...]
