Archive for February, 2011

No Right Brain Left Behind

A few weeks ago we heard about a contest open to advertising agencies, innovation companies, design consultancies, and communication schools called No Right Brain Left Behind. The challenge? Create a team and concept an innovative idea that can help the creativity crisis happening in U.S. schools today. The top 3 ideas chosen by an expert [...]

A COSMIC ANOMALY

As a soccer player who moonlights at a branding agency, I am equal parts giddy and baffled over the “return” of the New York Cosmos, the iconic North American Soccer League club of the 70’s that briefly yet spectacularly caught America’s attention. Cosmos starts rubbed elbows with the likes of Mick and Bianca at Studio [...]

Branding For Love

Ah, February. In our culture, this month is best known for its overstock of chocolates, cards depicting winged and diapered babies dangerously clutching bows and arrows, fancy meals, drink specials, rectangle boxes of conversation hearts that always taste just a little bit ‘expired’ but you suck on them anyway, and any other tangible reminding you [...]

British Invasion

American’s love making the old new again, (some artists make an entire career out of it, yes I am talking to you P Diddy and Jay-Z ). We sample, we borrow. And maybe we have to, because as my illustrious Executive Creative Director, Jim Walls says, “there are only 14 original ideas in advertising.” But [...]