Archive for March, 2011

Jargon Throwdown

We all know the branding world is rife with jargon, so we all become desensitized to the overused adspeak and words like “integrate”, “curate” and “lexicon” become part of the everyday… well… lexicon. But every once in a while certain individuals take the bullshit to a whole new level.  Witness these two examples, first from [...]

Michigan State TV

There are nearly 500,000 Michigan State Spartans around the globe. That’s a hair more than the population of Kansas City, and a shade less than Atlanta (must be all those real housewives). Those Spartans have a huge impact on all seven continents, as they not only have the intellectual firepower of one of the best [...]

99 PROBLEMS BUT A BRAND AIN’T ONE

Come check out our lecture next Wednesday, March 9th at the Kanbar Performance Space at Philadelphia University.  We’ll be answering questions that have puzzled human kind for centuries. And if we don’t have the answers to said questions we’ll show a bunch of work and speak to how we make it. Also, we’ll have a [...]