Zappos, a company that totally gets how to market itself mostly through word-of-mouth and the best customer service in the world, is offering free overnight shipping for life if you sign up at here. Get on the good foot, though, this offer ends at noon PST today.
Some of you may know that ocassionaly the creative department likes to complain about the PCs at the office, like the fact that there still isn’t a Mac that’s hooked up to the conference room screen. Just imagine how Obama’s team felt on Wednesday. When Obama was campaigning they used Macs, Blackberrys, Facebook, Gmail, Instant Messaging, everything that your typical modern day consumer brand would use to communicate internally and externally. They even managed to overhaul the White House web site, they put a little bit of Obama flavor into it, and added a blog.
We learned awhile back about how attached Obama is to his blackberry, and never before has a President been allowed to have email (WTF?) or even a cell phone (WTF?), personally I’m okay with a President been able to keep in touch with his staff and family while on the move. However, now they’re not campaigning and they’re back to having government jobs, which isn’t Mac-friendly, and not exactly open to the idea of it’s employees logging onto Facebook, AIM, or even having external email accounts. There’s a great little story over at the Washington Post about the shock Obama’s staff got regarding the lack of current technology at the White House. They’re using Windows versions that date back 6 years.
It’ll be interesting to see how and if the Obama presidency can change the culture at the White House to become more contemporary in the means they use to stay in touch with each other, and with us.
As a branding agency, we all know how important a logo is to an organization’s identity. That’s why it’s a little confusing as to why the New York Mets would introduce this logo for the team to don on their uniforms, commemorating the inaugural season at brand new Citi Field. It has immediately drawn comparisons [...]
A few weeks ago a small team of 160over90 employees went to Loyola University in Baltimore, Maryland for a discovery trip. It was a rainy day that Wednesday in Baltimore, but all that Loyola had to offer was still tops. Most notably we went to a basketball game against Coppin State and visited The Backstretch [...]
An old intern of ours works for an agency in NY that is doing a pretty cool promotion for the 2nd season of Flight of the Conchords. You can submit a lipsynch video of the song “Hiphopopotamus vs Rhymenoceros.” One of the videos will actually get chosen to air on HBO. Check out the site here.
