A couple weeks ago, fellow designer Doug & I gave an agency talk and tour to design students from Kutztown University. And yesterday, we received this thank-you gem in the mail… You Kutztown kids did a fine job of imitating us for this poster photoshoot, we must say. Despite all the time that Doug & [...]
In 1989, things began to change. Jeff Yokohama, the visionary behind 80’s brand Maui & Sons, recognized a trend developing within the action sports apparel market. Enter Pirate Surf. Rebellious, reckless, rough around the edges, BOLD, the line was right on point with the times. Anti-Establishment was in the air, and the counter culture grunge [...]
As a creative director you need a myriad of things to align to make great work. An awesome client product certainly helps. An awesome product and a good creative process are even sweeter. But if you have both of those things going for you and the client doesn’t trust you you’ll likely end up frustrated, [...]
For me, surfing, its the fountain of youth, my exercise, and the best therapist in the world. It’s a part of my every day life. As I have gotten older, my family has grown, and work taking more of a priority, I find the opportunity to paddle out less and less. So when Hang Ten [...]
This past spring, the fine folks at the Mercedes-Benz AMG Driving Academy were gracious enough to send some of our team to experience a day at the race track, where we got to drive 500-plus horsepower cars around the famed Road Atlanta track, while professional race car drivers taught us how to drive like stuntmen, [...]
It’s been a crazy summer at 160over90. There’s been miles of travel (what’s up Los Angeles, London, South Bend), plenty of fun, and a lot of great work, thinking, and collaboration. But before we leave the dog days of summer behind (it’s been one of the hottest Philadelphia summers on record) we wanted to share [...]
