January 26, 2010 • 5:16 pm • POSTED BY Dan Shepelavy
Loyola University Maryland hired us to do a whole magilla, top to bottom, rebranding of the entire institution. Early on in our discovery process, we came across a phrase – “Strong truths well lived” – Loyola’s motto. Stirring and profound, and if you’ll excuse the “advertising,” a righteously killer line. It also happened to hold [...]
December 21, 2009 • 6:58 pm • POSTED BY stephen penning
De’Longhi creates products that have innovative features. Whether it is a heater that turns itself off when knocked over or a coffee machine that you can fill without having to move it. Now, more than in recent memory, people are doing more comparison shopping and looking to make quality purchases that offer them real value [...]
December 10, 2009 • 2:00 pm • POSTED BY Dan Giroux
Several years ago we worked with Wilkes University to launch a unique, award winning advertising campaign focused on demonstrating personal attention to prospective undergraduate students and their influencers. We selected specific markets and a high school senior from each that best represented the ideal Wilkes student, got to know them through a series of interviews, [...]
October 9, 2009 • 11:38 am • POSTED BY anna hartley
On Tuesday October 13th, we are opening our doors to the public for Counter. Culture., a DesignPhiladelphia event promoting the De’Longhi Artista Series, a limited-edition line of laser-etched espresso machines featuring the designs of ten internationally recognized artists including fashion designer Nicole Miller, jewelry designer John Hardy, and interior designer Kelly Hoppen. Come enjoy refreshments [...]
March 23, 2009 • 4:28 pm • POSTED BY stephen penning
Throughout its 107-year history De’Longhi has brought great design to the masses. Long before there was Target, there was Treviso, the city in northern Italy where both Benetton and De’Longhi originated. It is here that a team of designers create products that express De’Longhi’s dedication to function, style and innovation. Over the course of the [...]
March 4, 2009 • 6:38 pm • POSTED BY Jim Walls
The University of Dayton is a Catholic Marianist institution. Raise your hand if you know what “Marianst” means. The rest of you can watch our new spot, which attempts—with the help of Martin Sheen—to illustrate one of the qualities of a Marianist education. Specifically, the willingness to ask questions and help your fellow man. First [...]