Archive for the ‘Technology’ Category

QR Codes start to catch up in US

While mobile phone readable QR (Quick Response) bar codes are widely used in advertising and public life throughout many Asian and European countries they are still fairly unknown and unused in the US. Unfortunately since the codes offer quick and easy connections to mobile content while somewhere on the go. The 2D matrix bar codes [...]

Importance of a Brand Community

Fresh off of my most recent semester at Temple and my course in Consumer and Buyer Behavior, I have gained some insight into both the purpose and the importance of Brand communities in today’s world.  As we all know, it is vital to stress the connection between a specific brand, individual identities as well as [...]

94,914 plays since October ’05

I love music more than most things. I also have an insatiable thirst for information and statistics. A few years back I was referred to a service called last.fm, which basically keeps track of your listening habits (at a computer or ipod) and makes sense of these, as well as serves a role as a [...]

The Quintessence of Tempest

The screen graphics of the classic video game Tempest represent a kind of summit of design and beauty—the finest expression of a very limited language. In the case of Tempest that language was vector based rendering. Vector monitors were used in video games from the mid 70′s to the early 80′s. The technology was derived [...]

Image Compression Standards

This is a crop of a photo of Lena Söderberg, the centerfold of the November 1972 issue of Playboy. In 1973, engineers at the USC Signal and Image Processing Institute used it as a test image in their research. The data they collected from the image, specifically the red, green, blue color channel data, have [...]

Blimey London Advertising

I’m just getting back from London and being in the advertising biz, I couldn’t help but notice how advertising driven the city of London is. It was pretty amazing to see and I thought I’d share my observations.

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