Who Facebooked it Best?
October 18, 2011 • 3:30 pm • POSTED BY Kyle ArangoWho do you think won the Facebook exchange between Creative Director Coré McCall and Senior Writer Kyle Pennypacker Arango, III?

Who do you think won the Facebook exchange between Creative Director Coré McCall and Senior Writer Kyle Pennypacker Arango, III?
In 1989, things began to change. Jeff Yokohama, the visionary behind 80’s brand Maui & Sons, recognized a trend developing within the action sports apparel market. Enter Pirate Surf. Rebellious, reckless, rough around the edges, BOLD, the line was right on point with the times. Anti-Establishment was in the air, and the counter culture grunge [...]
Every new client relationship begins with the phase we call “Discovery.” It’s the time we spend embedded with the client, gathering as much information as possible about what they do, how they do it and why they do it. Some call this the “Research Phase,” and often times this feels like a better description as [...]
Incredible oddities discovered during a recent trip to California. + In case your garden is lacking something that you.. just can’t put your finger on + For the gal looking to avoid the bird flu, without losing her stylish edge + We all know how annoying it is to take your sun glasses fully [...]
This past Wednesday, a group of 160over90 believers donned their Sunday best and hoofed it to First Unitarian Church to receive Communion free pretzels and hear Aaron Draplin preach the good word. With 150 rapt designerds filling the pews, the bearded reverend delivered one hell of a sermon. Topics included: his life story, that one [...]
As a creative director you need a myriad of things to align to make great work. An awesome client product certainly helps. An awesome product and a good creative process are even sweeter. But if you have both of those things going for you and the client doesn’t trust you you’ll likely end up frustrated, [...]