I don’t know if anyone followed the The Dark Knight viral campaign a few years ago, but it was pretty awesome. An entire viral marketing campaign was developed for the movie that included promotional websites and trailers highlighting screen shots of Heath Ledger as the Joker Looks like today, another viral campaign was started for [...]
Restraint is sometimes the most difficult design principal to adhere to. It is especially true when designing the relationship of complex information. When we set out to create this site for Quirk Books, we wanted to create a very simple front-end. In doing so, we managed to present ourselves with very complex logic to solve [...]
The photo department has spent the last three weeks shooting for some of our higher education clients. All the walking and long days equated to some interesting photo crew moments. Enjoy.
I had the opportunity to visit the Rochester Institute of Technolgy’s Imagine RIT: Innovation and Creativity Festival this past weekend. This annual campus-wide event showcases interactive presentations, demonstrations, exhibitions, and research projects by RIT students, faculty and staff. As an RIT alum, it’s an exciting if somewhat emotionally confusing experience. Roughly half the campus seems [...]
Tibor Kalman was undoubtedly one of the greatest designers of all time. I was looking through my bookmarks today and came across this old interview that really inspired me when I was in school. It was conducted by Charlie Rose one year before Tibor’s death in 99 to cancer. Everyone should definitely check it out [...]
Currently, there’s an A to Z blogging challenge underway — post about a letter of the alphabet every day in April except Sundays; beginning with ‘A’ on the April Fool’s Day and ending with ‘Z’ on the 30th. You don’t need to be Nostradamus to foresee an avalanche of x-ray and xylophone-related posts on April [...]
