Visa x Zlatan Defeat FIFA World Cup™ FOMO

As FIFA’s official payment services provider, Visa took the opportunity surrounding the 2018 FIFA World Cup™ to connect with some of football’s most passionate fans through the universal language of FOMO. 

FIFA FOMO is no joke. Until now.

160over90 teased the return of football icon Zlatan Ibrahimović in a campaign that brought him back to the World Cup thanks to the ease of Visa. 


The campaign culminated in Moscow where Zlatan shared with his 31 Million followers how to defeat FIFA World Cup™ FOMO through the use of Visa’s fast and easy payment innovations and exclusive access. 




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